书籍 Million Dollar Consulting的封面

Million Dollar Consulting

Alan Weiss

出版社

McGraw-Hill

出版时间

2009-07-26

ISBN

9780071622103

评分

★★★★★
书籍介绍

The Long-Awaited Update for Building a Thriving Consultancy

Completely updated for today’s busier-than-ever consultants, this classic guide covers the ins and outs for competing and winning in this ultracompetitive field. You’ll find step-by-step advice on how to raise capital, attract clients, create a marketing plan, and grow your business into a $1 million-per-year firm, plus brand-new material on:

* Blogging and social networking

* Global consulting

* Delegating labor

* Profiting in a troubled market

* Retainer business

* Internet marketing

Alan Weiss, Ph.D., is the founder and president of Summit Consulting Group, Inc., a global firm specializing in management and organizational development. Known as “The Rock Star of Consulting,” he has written 32 books that have been translated into 9 languages, and is the only nonjournalist in the 60-year history of the American Press Institute to be awarded its Lifetime Achie...

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